Communicating Through Story & Stories for Business

 

 

   

   Carol Mon
  Story Consultant, Speaker, Storyteller


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Who Should Attend

    • Sales Executives
    •
Sales Managers
    • Small Business owners
    • Salespeople
 

 

Course Objectives

    • Understand the importance of stories in sales.
      Apply personality knowledge to choose the right story for you
        and your sale.
    Turn personal stories and anecdotes into powerful
        tools for making connections and closing deals.
    Find resources for stories.
    Learn techniques for telling more compelling tales.
 

 

Course outline

•  Finding a Story - other's
        Past Customers experiences
        Match story to teller
        Ease of telling

Finding a Story - yours
        Advantages and Disadvantages
        Discovering the meaning
     

Constructing a story
        Strong opening and closing
        Clear problem and resolution
        Protagonist and Antagonist 

Bring the story to life
        Animate, characterize
        Dialog
        Visualize

Wrap up and Questions
   
   

 

 

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Created specifically for Carol Mon, Story Consultant
P.O. Box 310595
Newington, CT 06111
carolmon@carolmon.com
by Colorman Productions
Last Updated 04/04/08