Communicating Through Story & Stories for Business

"Carol captivated everyone with her stories but what was most helpful was her guidance in creating our own stories.  She taught us techniques that we can use immediately to improve how we tell to sell. 
                  Donna Magnussen
                  Sr. Sales Dir,         
                  Mary Kay

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Tell Tales, Make Sales
    Increase sales with compelling stories. In this lively, fun program you'll select appropriate stories
    and practice communicating them more effectively. The right stories build relationships and improve
    sales.

Request info and pricing

Who Should Attend

    • Sales Executives
    • Sales Managers
    • Small Business owners
    • Salespeople
Course Objectives

    • Understand the importance of stories in sales.
    •  Apply personality knowledge to choose the right story for you
        and your sale.
    • Turn personal stories and anecdotes into powerful
        tools for making connections and closing deals.
    • Find resources for stories.
    • Learn techniques for telling more compelling tales.
 

 

Course outline

•  Finding a Story - other's
        Past Customers experiences
        Match story to teller
        Ease of telling

• Finding a Story - yours
        Advantages and Disadvantages
        Discovering the meaning
     
• Constructing a story
        Strong opening and closing
        Clear problem and resolution
        Protagonist and Antagonist 

• Bring the story to life
        Animate, characterize
        Dialog
        Visualize

• Wrap up and Questions
   
   

 

 




















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    About Carol     Contact Me

Carol Mon, Corporate Storyteller
P.O. Box 310595
Newington, CT 06111
carolmon@carolmon.com
Last Updated 08/06/09